HomeGold5 Digital Gold Purchase Options - How to Buy Gold Online?

5 Digital Gold Purchase Options – How to Buy Gold Online?

Digital Gold

Digital Gold – Gold is popular Investment options for the Indians. Gold is purchased for personal consumption as well as investment. There are multiple ways to buy & sell Gold. Digital Gold is one of them. Digital is a smart way of investing in gold. There are multiple options and apps available online to buy gold. If you are planning to invest in the gold, you should consider Digital Gold. In this post, I will share details about Digital Gold and various options for buying Digital Gold.

What is Digital Gold?

Digital Gold as the name indicates it is virtual gold or e-gold. You can purchase digital gold online. It is the fastest, secure and convenient way to invest in 24K gold online. The gold purchase online using this way is backed by an equivalent physical gold. The rate is linked with market rates. You can buy, sell and accumulate pure gold in fraction denomination using this method anytime, anywhere. The amount invested, and the volume of gold is visible online in the user account.

Also Read – 10 Things to check before buying Gold

Why Invest in Digital Gold?

Few reasons for preferring digital gold over physical gold are given below.

Zero Making Charges – When you purchase physical gold, you opt for jewelry.  You need to pay making charges for jewelry. The making charges are 6 to 14%. You need not pay any making charges while buying a digital gold.

Pure Gold – Your purchase in the digital gold is backed by equivalent physical gold with purity of 24K 99.5% purity.

No Storage hassles – Physical gold requires storage. It may require a locker arrangement in the bank. However, when it comes to digital gold, you need not worry about storage.

Easy Trading – It is very difficult to do trading in physical gold. However, you can easily buy and sell digital gold online with a click of a button.

Converting Gold to Cash – You can easily sell these type of Gold Online and covert it into cash. Once gold is sold the entire amount will be transferred to your registered bank account in a few hours. But to liquidate physical gold you need to visit sellers place.

5 Digital Gold Purchase Options – How to Buy Gold Online?

Here are 5 Digital Gold Purchase Options in no particular order.


  • Me-Gold is gold investment platform by Motilal Oswal.
  • Me-Gold allows you to purchase gold online using website/online trading platform.
  • Me-Gold offers 999.9 pure gold with purity of 24k.
  • Under this scheme gold is vaulted in 100% insured facility at MMTC, PAMP for free.
  • Smallest unit that can be purchased by Me-Gold is 0.5 grams.
  • This scheme is for five years. You need to compulsory sell or take physical delivery of gold.
  • 18 months of inactivity of Me-Gold account leads to deactivation of account.


  • Paytm allows customer to purchase gold using online platform as well as using mobile app.
  • Minimum gold purchase allowed using this platform is 0.0005 grams and maximum 50 grams.
  • Additional charges is applicable for custody after 5 years.
  • Option to send gold as gift to your loved ones.
  • If you opt for delivery additional delivery and making charges are applicable.


  • PhonePe is mobile app by the Flipkart. You can use this app for buying gold.
  • Minimum gold purchase allowed by PhonePe is 0.001 grams.
  • Maximum gold purchase allowed by PhonePe in a single day is Rs.49,999.
  • Purity of gold would be 99.5%.
  • Conversion of gold into coins/pendants starts from 1 gram. You will be required to pay delivery and making charges, as applicable.
  • The gold coin or pendant would be delivered in tamper proof packing.


  • Mobikwik is app that offers facility of buying gold online.
  • On Mobikwik you can track gold price for last 7 weeks.
  • You can buy gold up to maximum 30 grams. Non-KYC customer can also purchase gold and store it up to 15 grams.
  • Post sale of gold, money is transferred into your bank account via UPI, e-wallet on real time basis.
  • Processing charge is applicable when you buy gold via Mobikwik.
  • The purity of gold offered by this platform is 24k.
  • You can also convert this gold to physical gold and take delivery.

Paisa Bazaar

  • Paisa Bazaar also offers platform for purchasing gold online.
  • The gold purchased via Paisa Bazaar can be seen easily on Gold Dashboard.
  • You can purchase gold at Paisa Bazaar with small amount for Rs.100.
  • The amount of gold accumulated in your account is backed by the same amount of real gold stored in insured vault.
  • For two years no fee applicable for stored gold. After two years minimal charges applicable.
  • No document required for buying, selling or holding gold.
  • Paisa Bazaar also offers Gold Saving Plan.

Important Points to Consider before investing in Digital Gold

Few Important points of consideration before investing in the gold in the digital format are given below.

  • You should consider reputation of the company offering the gold. The company should be reputed and should be backed with strong financial background.
  • You should also check price tracking error and accuracy.
  • Evaluate company for the applicable storing charges & maximum time period allowed for storing gold.
  • Compare features offered by various providers.

Over to You

Digital Gold is one of the most convenient & cost-effective ways to invest in gold. However, you need to be careful in selecting the provider. Make sure to compare various features and charges on the product. Also, evaluate all other gold investment type before investing.

Shitanshu Kapadia
Shitanshu Kapadia
Hi, I am Shitanshu founder of moneyexcel.com. I am engaged in blogging & Digital Marketing for 10 years. The purpose of this blog is to share my experience, knowledge and help people in managing money. Please note that the views expressed on this Blog are clarifications meant for reference and guidance of the readers to explore further on the topics. These should not be construed as investment , tax, financial advice or legal opinion. Please consult a qualified financial planner and do your own due diligence before making any investment decision.